Marketing War Games
Competing in business is like playing a multi player chess game. Strategies have to be formulated in the context of how the other players play. This workshop helps you model the behaviour of your competitors and your own team.
The workshop itself is the final culmination of the project which also involves understanding your playbook as well as that of your key competitors.
The workshop is customised after understanding the problems and opportunities faced by your business. Other modules are added to the workshop as needed.
Categories
Related items
Presentation Skills
Presentations are critical for the success of your people and your organisation. Why then are…
Business Model Innovation
When a lot of players fight in a given market, there's a lot of bloodshed…
Marketing a challenger brand
This is the era of disruptions. All startups and most small players are dreaming of…
Behaviour Change
Marketing used to be about creating awareness, then changing attitudes and finally changing behaviour. But…
