What standing in line @ PVR told me about Consumer Behavior
October 13, 2011 Day : Saturday Time : 8:30 pm Location : Ticket Line, PVR Phoenix Mills The ticketing system at the counter was down for...
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Knowledge
Read to gather knowledge. This is a blog mostly about stuff I have learnt.
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- Oct 6, 2011
- 3 min
Why didn’t Apple just call it the iPhone 5?
My first post for FirstPost.com just appeared. Here is a link to the article. Reproduced below is the article the way I wrote it. It has...
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- Sep 22, 2011
- 3 min
Less Is More
Marketing practice runs on reach and frequency. The understanding behind this theory is that more people should see the communication...
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- Aug 21, 2011
- 4 min
Would You Build A Car Using 1960s Technology?
The sixties sounds like such a long time ago. 5 decades ago. Half a century ago. 50 years ago. And it is a long time back. There is...
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- Aug 8, 2011
- 3 min
Coke Studio @ MTV: Where Is The Fizz?
Everything was picture perfect. The name, the artists, the format, even the studio, and yet MTV Coke Studio has not taken off the way it...
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- Jun 8, 2011
- 3 min
Mat Bhaag DK Bose!
Unplugging The Pressure On The Youth Music. I think the songs that people hum or sing along with says a lot about what they really feel....
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- Apr 14, 2011
- 2 min
Consumer Insights Unplugged
One of the best sessions at the Goafest seminar was by Robin Wight. He spoke about how human beings are an emotional species...
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